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| catalog design |
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| wayfinding In preparation for the final group presentation on Monday, our group presented in front of a smaller group to gain any feedback and suggestions for adjustments to make to the branding. The whole concept was really well received by the group and everyone seemed to understand it and see it's appropriateness, what was particularity favored was the wayfinding for the exhibition (above), and what wasn't so well received were the invitations. It was said that the invites were too distant from the rest of the branding, and the visuals of the brand needed to be as consistent as possible, which myself and the group all understood. We were given the suggestion to follow the kind of format and visuals that the wayfinding does as it really pushes the receipt visuals, in the next blog post is the new design i came up with, which i feel is more consistent in relation to the rest of the branding. |
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