The order slips, will be more like thank you cards for the customers, thanking them for supporting a small brand and it will also provide them with a discount code to use next time they order, which both gives them an incentive to order again and also allows them to hold on to a small piece of design.
Of course, i will be continuing the colour pallet and overall style of the previous branding designs in order to create a cohesive brand pack for The Prawn Shop.
I utilised the same layout and composition as the business cards to create the designs on the right, although i think they are visually cohesive to the brand, i believe the imagery could be more directly related to the customer ordering again, for example an illustration of a person browsing the prawn shop website.
I continued to work on the customer thank you slip, based on the findings from the first variation. I added an illustration of a laptop to communicate the way in which my customers order the products, however i tried to keep some elements from the previous branding, such as the outdoor settings and use of a block colour boarder. I believe that this design is more cohesive and relevant to the customer than the previous. Similarly to the stickers, i will bring re design the thank you slip for each new collection, using imagery that is featured within the collection at that time.
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