The Prawn Shop Branding

My clothing brand The Prawn Shop has been operating for around 2 years however i haven't had the opportunity to fully design the brand identity, there is a distinct design style to the designs on my clothing however i believe that i can't continue to progress with the brand until i have a distinct brand identity, including a logo, business cards and order slips for customers. Providing The Prawn Shop with a full brand identity will not only allow my self to feel more organised and professional as a business owner, it will also allow the brand to be perceived in a more distinguished way which will be important when it comes to future business meetings with possible stockists or collaborators.
I also want to take this opportunity to make the most of the printing facilities at university, by producing and printing an array of brand material which i can use once i graduate.

The Brief:

Design a logo, business card, order slips & stickers for clothing brand The Prawn Shop.
The designs should reflect the characteristics of The Prawn Shop as a brand, using bold familiar colours, playful imagery that may feature nudity (a common image throughout the brands clothing). The designs should be able to be printed/embroidered on to the clothing as well as featured on the website, consider how one logo can be visually cohesive throughout different products the brand offers. The designs should communicate the design style of The Prawn Shop, and be appropriate for the brands 18-25 predominantly female audience.

• logo- to be used on the clothing, on the brands website
• business cards- consider the fact that the people who i will be giving the business cards to will most likely already know what The Prawn Shop is, not entirely necessary to explain the brand 
• stickers- these will be placed in customer orders 
• order slips- to be placed in customer orders, more like a thank you slip with a unique discount code for their next order

Above shows a selection of some of the most popular and latest prawn shop clothing designs.