Initial Ideas (TPS X NW)

The collaborative collection was going to be available for one month only and so we thought a 4 piece collection would be the right quantity. Due to the space i currently have, i'm unable to keep stock and so we weren't going to be selling the new collection at the launch party, rather we would provide everyone who came a first look at the collection, a 10% discount code to use online and a raffle to win the new collection, with tickets being available to purchase on the night, of course this wasn't enough to throw a event for and so we came up with other ideas of things to exhibit to increase the amount of people attending and make those who do, want to stay. 

Due to the low cost of producing prints and tote bags we thought that it would be a good idea to create prints and tote bags to sell on the night, we also planned to exhibit the prints around the room in order to fill some of the space within the two rooms. We then began to think of interactive elements as a way to utilise the space in the second room, we decided to create an interactive drawing sized A0 or bigger, in which people could illustrate straight on to it, this was thought to be a good idea due to the fact that we'll be advertising the event to not only my Leeds based customers, but also throughout our creative university. We also came up with the idea of having a temporary tattoo station, where people could get temporary prawn shop x nasalwarts tattoos, in addition to this, we planned to create a face cut out board and a photo station, where people could pose in front of a painted photo backdrop in the hopes of people taking photos with it and tagging the brand on instagram to raise customer engagement towards the collection. 

Myself and Tom devised a list of everything that needed to be done in the month before the exhibition.

• logo 
• 4 x pieces of clothing 
• prints to sell / exhibit 
• interactive drawing 
• banner for entrance 
• posters to advertise 
• 10% off vouchers 
• face cut out photo board 
• temporary tattoos 
• tote bags 
• props 
• playlist 
• photoshoot 
• raffle poster 
• photobackdrop