studio brief 3 - name and colour change

The exhibition was originally going to be called Grade 2, because Leeds Central Library is a grade 2 listed building. However, after receiving peer feedback we realised this name was not strongly linked to any of our design ideas and so we have made a group decision to changed it to STAMPED. This name was chosen  because it has a strong link to the fact these events have stamped a mark on the history of Leeds but it also links to the fact you will receive a stamp on your hand when entering the exhibition (decided after a suggestion by a peer during feedback on a  previous group presentation). A blue and yellow tone have been chosen as the colour scheme for the exhibition branding, chosen primarily to enforce a stronger link between the city and the exhibition which is intended to celebrate Leeds; as the tones are used for the flag of Leeds. 

Above is a gif made by a member of stamped group who is primarily working on the social media side of the branding, i believe the change in colour scheme is more appropriate than the previous one, also it involves the Leeds community more so than the previous one, as colours have been used which they're familiar with.