Studio Brief 01: Wayfinding System - space interpritation

For brief 1 we are to interpret the spaces (Leeds) around us, in order to design our wayfinding system. 

Homelessness is a growing issue in the uk, figures from crisis.org show that rough sleeping figures have risen. Government street counts give a snapshot of the situation within England, in 2015 it was estimated that around 3,569 people sleep on the streets on any one night, thats a rise of 30% since the previous year and double the amount since 2010.

I have decided to create a wayfinding system targeted at the homeless people of Leeds, with my initial ideas based on helping and assisting them in finding their way to shelters, food banks and other locations which can help improve their quality of life.

When creating the sign system their their will be both objective and subjective qualities. A quote from Experimental Jetset states that "most sign systems have the appearance of an objective, functional, almost scientific construction. However under the surface one can find many subjective motives.". 
When looking at existing Leeds sign systems, although they are partially subjective as there are multiple ways of getting to the location they are providing directions for, the design appears very functional, as if not a lot of consideration has gone in to them, they are very objective, something i need to ensure my way finding system isn't. 

I am going to create the wayfinding system with a subjective nature, it will be particular not universal, in the sense that only certain people can engage with it. I don't want my system to project clarity, although the information provided needs to be understood, i believe a more stylized and decorative approach will make the system more personal, homeless people are often disregarded by society, and so to have signage that is just for them, designed to be visually pleasing as well as informative communicates, i believe, that people do care and put time and effort in to helping them. Further to this creating signage which catches the eye of the public can assist in raising awareness of homelessness and the fact that people can help (depending on the information i choose to present within the signage.)
In terms of objectivity, the scale and format of my signage needs to be considered. A large scale will be needed to ensure that the signage is seen, the format needs to be transportable so that it can be placed throughout Leeds; perhaps producing poster like wayfinding systems will be the most appropriate idea; low in cost- can produce more, easily distributed. 

initial design concept - detachable information in relation to the
wayfinding system; directions, helpline number, address.  

I intend to look at existing homeless charities, any cultural and visual references/ language that is perhaps universally recognized within the homeless community, locations within Leeds which the wayfinding systems will be directing to.